The communication strategy of CHORD project was presented in the “Capitalization Workshops” of the MED Programme in Rome

In the framework of the 1st call projects 2011 of the MED Programme, the event ‘Capitalization Workshop’ was held in the Regional Agency for Development and Innovation of Agriculture of Lazio in Rome on the 27th of June.

During this day the audience raised the importance of the capitalization to present new initiatives and implement new projects cofounded by MED.

The pistol shots, of these workshops, were the presentation of representatives of MED who presented the objectives and methodology of the capitalization in the programme. This conference was also marked for short presentations on projects such as CHORD project and brief discussion for sharing expectations on the following steps.

During the event was debated the widening capitalization through clustering and cross cutting with projects of other priorities. Each day of the event was focused on one of these four priorities:  strengthening innovation capacities, environmental protection and promotion of a sustainable territorial development, Improvement of mobility and of territorial accessibility as well as promotion of a polycentric and integrated development of the Med space.

In this context, CHORD project was selected to present its implementation, experiences and results obtained after more than one and a half life year.

The communication coordinator of CHORD project presented to the audience the principal characteristics of the communication strategy carried out by this initiative.  Communication through tools 2.0, printed material, workshops, press conference around France, Brussels, Italy and Greece are some of the main activities carried out by the partners.